New York August 15, 2022 – The Financial Alliance for Women is now accepting applications for the 2022 Alliance Hack: Designing gender-intelligent fintechs.
Women represent the world’s largest and fastest-growing market—and one that has been largely overlooked by the incumbent and fintech sectors alike.
As our research in 2020 and 2021 has demonstrated, fintechs are well-positioned to tap into the vast, underserved women’s market. We launched ourannual Hackathon in 2020 to help fintechs capitalize on this multi-trillion-dollar opportunity while supporting women, their families, and communities.
The Alliance Hack in its third edition draws on the deep expertise of Alliance members—a network of 85+ financial services providers, including commercial banks, payments, insurance companies and fintechs —in order to support fintechs in designing gender-intelligent solutions.
This year’s hackathon calls for innovative solutions to close lingering gender gaps in financial services—like the fact that most women-owned businesses are under-leveraged and that most women consumers are under-invested in the markets—that limit women’s financial independence and economic participation.
Excellent prizes for winners include a $25,000 USD cash prize, one year membership to APIX platform as well as one year’s membership to the Financial Alliance for Women.
The Alliance Hack: Designing gender-intelligent fintechsis supported by the Singapore Fintech Festival and APIX. Partners include HSBC, Citi, International Finance corporation (IFC), Equinix and contributors from across the Financial Alliance for Women’s member network.